Digital & AI Adoption
Helping teams understand, trust and use new tools, workflows and ways of working.
AI workflow adoption ↗Transformation leader · Project manager · Strategic operator
Marc Charlton.
I make complex change clearer, more human and easier to deliver.
My work spans digital and AI adoption, business systems, HR transformation, project delivery, strategic operations and marketing — connected by one strength: turning ambitious priorities into practical outcomes.
What I do
One career.
Six perspectives.
Different organisations need different parts of my experience. Choose the perspective that best matches your challenge.
Business Systems
Turning messy systems environments into structured delivery, usable processes and measurable value.
CRM · Salesforce · SaaS ↗HR & People Systems
People-centred transformation across HR systems, processes, data, readiness and adoption.
HRIS · People change ↗Project Delivery
Creating the plans, governance and momentum that turn complex change into practical outcomes.
Governance · RAID · UAT ↗Strategic Operations
Creating structure, operating rhythm and delivery momentum around executive priorities.
Chief of staff lens ↗Marketing & Comms
Bringing structure, momentum and commercial clarity to marketing and change priorities.
B2B · Comms · CRM ↗Breadth of experience
Global perspective.
Cross-sector experience.
A career shaped by international, multi-disciplinary work at the intersection of strategy, systems and people.
Countries represented by the organisations, teams and stakeholders I have worked with around the world.
Professional services, accounting, insurance, executive search, renewable energy and law.
Connecting executive priorities and operating models with delivery, communications and everyday use.
The common thread
Structure for the work.
Confidence for the people.
Across every role, I work at the point where strategy, systems and people meet. I bring calm structure to ambiguity, connect senior priorities to delivery detail and keep adoption and measurable value in view.
- Translate unclear priorities into plans, owners and operating rhythm
- Align leaders, users, suppliers and delivery teams
- Combine governance and reporting with hands-on delivery
- Make communications, readiness and adoption part of the work
Have a challenge in mind?
Let's make it
move.
Tell me what you are trying to change, deliver or improve. I'll come back to you by email.
Contact Marc